Privacy Policy

Privacy Policy

Effective date: August 2, 2026

1. Introduction

SERP Radius is committed to protecting the privacy and confidentiality of personal information in accordance with applicable privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

This Privacy Policy explains how SERP Radius collects, uses, safeguards, and discloses information through the SERP Radius website and the SERP Radius Page Audit Chrome extension.

2. Information We Collect

A. Website Personal Information

We may collect personal information that you voluntarily provide through website contact forms, including:

• Name
• Email address
• Phone number
• Company name
• Any additional information included in your message

B. Website Analytics and Technical Information

When you visit our website, we may automatically collect certain technical and usage information, including:

• IP address
• Browser type and device information
• Pages visited and time spent on the website
• Referring URLs

This information may be collected through Google Analytics 4, Google Search Console, cookies, and similar technologies.

C. SERP Radius Page Audit Chrome Extension

The SERP Radius Page Audit extension processes the webpage that a user explicitly chooses to audit. To provide its on-page SEO audit, the extension may access and analyze:

• The current page URL and domain
• Page title, meta description, headings, canonical and robots directives
• Page text and structural HTML information
• Links, images, image alt text, structured data, and accessibility attributes
• Browser-side performance signals, including page structure and resource counts

This information is processed locally in the user’s browser to generate the requested audit report.

The extension does not transmit webpage content, URLs, audit results, or browsing activity to SERP Radius servers or to third parties. The extension does not sell, rent, trade, use for advertising, or retain this information after the local audit session.

3. How We Use Information

Website information may be used to:

• Respond to inquiries and service requests
• Provide and improve our services
• Communicate with prospective clients
• Analyze website performance and user behaviour
• Maintain website security and functionality

Chrome extension data is used solely to provide the user-requested, local SEO audit and related export functions. It is not used for advertising, profiling, creditworthiness decisions, lending, or any unrelated purpose.

4. Consent

By submitting personal information through the website, you consent to its collection, use, and disclosure as described in this Privacy Policy. You may withdraw consent at any time, subject to legal or contractual restrictions.

Use of the SERP Radius Page Audit extension is optional and initiated by the user when they choose to audit a webpage.

5. Cookies and Tracking Technologies

The website uses cookies and similar technologies to enhance user experience and analyze website traffic. These cookies may be associated with Google Analytics. You can manage or disable cookies through your browser settings.

The SERP Radius Page Audit extension does not use cookies for advertising or cross-site tracking.

6. Disclosure of Personal Information

SERP Radius does not sell, rent, or trade personal information to third parties.

We may disclose personal information only:

• When required by law, regulation, or legal process
• To protect the rights, property, or safety of SERP Radius, our users, or others
• To service providers where necessary to operate the website, subject to appropriate safeguards

The SERP Radius Page Audit extension does not transfer audited webpage content or browsing data to SERP Radius or third parties.

7. Data Retention

Website personal information is retained only as long as necessary to fulfill the purposes for which it was collected, meet legal obligations, resolve disputes, or enforce agreements.

The SERP Radius Page Audit extension does not retain webpage content or audit data on SERP Radius servers. Any exported report is created only when the user chooses to export it and is saved or copied by the user.

8. Safeguards

We use reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, or destruction. Although we take reasonable steps to protect information, no internet transmission or storage method is completely secure.

9. Your Rights

Subject to applicable law, you may request access to your personal information, request corrections to inaccurate or incomplete information, or withdraw consent for certain uses of your personal information.

To make a privacy request, please contact us through the contact form on our website.

10. International Data Transfers

Some website service providers, including Google Analytics, may store or process information outside Canada. In those circumstances, information may be subject to the laws of the jurisdiction in which it is processed.

The SERP Radius Page Audit extension does not send audited webpage data to SERP Radius servers.

11. Children’s Privacy

Our website and extension are not intended for children under 13. We do not knowingly collect personal information from children.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

13. Contact Us

For questions, concerns, or privacy requests, please contact SERP Radius through the contact form available on our website.